The Corporation - Part 14 of 23 - Private Celebration - Eng
14. Branding is not just advertising... it is production. It is the dissemination of the idea of the corporation such as Disney building a town called Celebration Florida. They are selling the living embodiment of what the Disney brand is supposed to represent.
Added by Abuzari on 20-09-2007
Runtime: 4m 25s
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